Cath is element’s resident specialist and lead in all aspects of stakeholder and community engagement. She works cross sector to design and deliver thought leading strategies and programs that join people together and build project momentum – from early concept through to decision making. Her planning background means she understands first-hand how to make a project work to meet the needs of developers, government and community stakeholders. A strong and energetic facilitator, Cath works collaboratively to unify disparate views, aligning all parties around a strong purpose and way forward, in even the most challenging environments.
Cath cites her work leading the development of some of WA’s most influential regional growth plans in the Pilbara and Mid-west as a defining career moment, where the challenge was to deliver more than a straight forward town planning outcome. Her work took into account economic drivers, stakeholder alignment, project feasibility, transport, evaluation measures and prioritising major projects for funding. Her expertise also lies in planning for intergenerational community needs, and recreation facilities.
Looking long term, some of the engagement challenges ahead include responding to changing community demographics – from boomers to millennials and evolving both on and offline techniques to mobilise each end of the spectrum.